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Presented with Times Square Arts and Museum of Arts and Design, Bloom is open to the public with an unveiling ceremony on February 9, 2022. Bloom will be the epicenter of activities on Valentine’s Day in Times Square, including weddings, surprise proposals, and a vow renewal ceremony.
(Photo credit: Maria Baranova/ Courtesy Times Square Arts)
“We wanted to create a project that captures collective resiliency - through the hardships and triumphant moments - and how love, commitment, and hope are the driving forces. It’s almost unreal to experience the energy of Times Square this morning. We’ve come a long way together since 2020, and never have we so acutely felt what a great privilege it is to be surrounded by everyday New Yorkers who didn’t give up, looked out for each other, and became a steady presence of love and assurance for someone. So this is for you - our teachers, transit and food service workers, healthcare workers, parents, partners, friends, and family. Just as each pipe of Bloom works as a vital connector to hold up the structure, you matter. We see you and love you. This project is a love letter to you and to this city we share together.”
Press:
“This new public art in Times Square changes based on perspective” Timeout New York, February 10, 2022.
“Habitat Workshop’s Bloom makes its Times Square debut for Valentine’s Day” The Architect’s Newspaper, February 11, 2022.
“Bloom Interactive sculpture by Habitat Workshop is in Times Square for Valentine’s Day” Untapped Cities, February 14, 2022.